Feb
25
My thoughts on Tipjoy
Tipjoy
Introduction
Tipjoy is a electronic payments company that is successfully applying the concepts of social networking to payments for non-profit organizations.
Benefits
While there an many different payment companies, only a couple are beginning to understand how the benefits of social networks can be appropriately applied to electronic payments. Tipjoy is successfully combing principles of social networking and electronic payments to make it safe, simple, affordable for non-profit organizations to increase donations.
- Tipjoy employs the friend/follow principle of social networks to gain exposure for free genealogical content and to encourage donation.
- Tipjoy makes it as simple as a single mouse click for donors to donate.
- Tipjoy makes it cost effective to receive small donation amounts.
- Tipjoy uses an account-to-account transfer to keep transaction costs low.
- Signing up for a Tipjoy account is free for both donee and donor.
- Signing up for Tipjoy is simple and doesn’t require creating new bank relationships, bank account or the approval process associated with accepting debit and credit cards.
- Integrating a Tipjoy donate button into an existing website is simple and may be done by non technical staff.
Tipjoy can be found in use on the internet at the following blogsites*:
Spinning Nation ‘09
Matthew Buchanan
*not an exhaustive list
